Replay: CareLeaders Forum: Tackling Recruitment & Retention

Watch the replay of our insightful panel discussion on recruiting and retention in Home Care!

Are you ready to gain valuable insights and innovative solutions for the most pressing challenges in our industry? 🌟

We are excited to share an exclusive panel discussion featuring leading home care owners and operators. This dynamic discussion focused on the critical issues of recruiting and retention, offering practical strategies and fresh perspectives that you can apply to your own operations.

Why Watch?

• Learn from the experts who have successfully navigated the complexities of recruiting and retention.

• Engage in meaningful conversations and Q&A.

• Network with industry peers and expand your professional connections.

Don’t miss out on this opportunity to enhance your knowledge and improve your home care business practices!

The Home Care Leader Panelists

• Mark Winter is the President of Hired Hands Homecare, a leading provider of senior care services in the San Francisco North Bay. With an impressive 30-year history, the company has supported thousands of families, partnering closely with a diverse and dedicated team of professional caregivers. Mark’s leadership is multifaceted; on any given day, he expertly navigates operations, management, marketing, finance, IT, HR, and recruitment, all while tackling the unpredictable challenges of the dynamic senior care industry. His hands-on approach ensures that Hired Hands Homecare continues to set the standard for excellence in care.
• Geneva Gray is the Co-Owner and Director of Visiting Angels in San Luis Obispo and Santa Clarita, CA. With a deep-rooted passion for senior care, Geneva began her journey in nursing and went on to earn a master’s degree in healthcare administration with a focus on gerontology. After gaining valuable experience in skilled nursing facilities, she discovered her true calling in home care. In 2005, she and her business partner launched their first Visiting Angels office in Southern California, expanding to a second location four years later. Under her leadership, the organization now provides approximately 3,000 hours of care per week, making a significant impact on the lives of seniors in their community.
• Kasondra McCormick is the Chief Information Officer and a Board Member of The Perfect Companion, a premier home care agency serving high-profile clients in Arizona and Ohio. With a career spanning over two decades, Kasondra has an impressive background as a founder, entrepreneur, investor,  philanthropist, and volunteer, consistently demonstrating her expertise in strategic leadership and organizational development. Since joining The Perfect Companion, she has played a pivotal role in advancing the company’s mission of providing exceptional, personalized concierge care, ensuring that clients receive the highest standard of service tailored to their unique needs. Her leadership continues to drive innovation and excellence in the home care industry, solidifying The Perfect Companion’s reputation as a leader in the field.
• Jodi Goldberg, MSW, is the owner and operator of the Home Instead franchise in Sewell, NJ, which she established in November 2006. With a master’s degree in Social Work from Temple University, Jodi is deeply committed to making a positive impact on the lives of seniors in her community. Under her leadership, Home Instead Gloucester County has become a trusted provider of personalized, in-home senior care, known for its compassionate, person-centered approach. Jodi’s unwavering dedication to maintaining seniors’ independence, dignity, and safety has earned her and their leading agency the trust and respect of countless families in the area.

Discussion Moderator