How to optimize your Facebook page for home care

Written By Samuel Sanchez

๐‡๐จ๐ฐ ๐ญ๐จ ๐ฌ๐ž๐ญ ๐ฎ๐ฉ ๐š ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐๐š๐ ๐ž ๐Ÿ๐จ๐ซ ๐ฒ๐จ๐ฎ๐ซ ๐‡๐จ๐ฆ๐ž ๐‚๐š๐ซ๐ž ๐€๐ ๐ž๐ง๐œ๐ฒ ๐Ÿ”ฅ

Hey everyone, in order for you to ๐ซ๐ž๐œ๐ซ๐ฎ๐ข๐ญ ๐ฆ๐จ๐ซ๐ž ๐ž๐Ÿ๐Ÿ๐ข๐œ๐ข๐ž๐ง๐ญ๐ฅ๐ฒ ๐จ๐ง ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค, I am wanting to teach you ๐ก๐จ๐ฐ ๐ญ๐จ ๐œ๐ซ๐ž๐š๐ญ๐ž ๐š ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐ฉ๐š๐ ๐ž ๐Ÿ๐จ๐ซ ๐ฒ๐จ๐ฎ๐ซ ๐‡๐จ๐ฆ๐ž ๐œ๐š๐ซ๐ž ๐š๐ ๐ž๐ง๐œ๐ฒ! ๐Ÿ˜

In the next 4 minutes, I'll run you through all of the steps so you can do so on your own:

Here it is:

1.๐Ÿ”นClick ๐Œ๐ž๐ง๐ฎ in the top right corner

2.๐Ÿ”ธClick โ€œ๐๐š๐ ๐žโ€ in the Create bar

โ˜‘๏ธAlternative is simply searching โ€œPagesโ€ in Facebook's browser search bar.

3.๐Ÿ”นInput your ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐ง๐š๐ฆ๐ž (Page Name)

โ˜‘๏ธFor Franchises, simply put your service area.

โ˜‘๏ธ๐ƒ๐จ ๐ง๐จ๐ญ ๐ฉ๐ฎ๐ญ ๐‹๐‹๐‚ or your business formation. This ๐ฅ๐จ๐ฐ๐ž๐ซ๐ฌ ๐ญ๐ก๐ž ๐œ๐ก๐š๐ง๐œ๐ž of popping up on search results.

4.๐Ÿ”ธInput your ๐‚๐š๐ญ๐ž๐ ๐จ๐ซ๐ข๐ž๐ฌ

โ˜‘๏ธ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐ก๐š๐ฌ ๐œ๐š๐ญ๐ž๐ ๐จ๐ซ๐ข๐ž๐ฌ ๐ญ๐จ ๐ฅ๐š๐›๐ž๐ฅ ๐ฒ๐จ๐ฎ๐ซ ๐›๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐ฉ๐š๐ ๐ž so if someone searches in your area for a page that falls under these categories, your page will pop up as a result.

โ˜‘๏ธCategories to use: ๐‡๐จ๐ฆ๐ž ๐‡๐ž๐š๐ฅ๐ญ๐ก ๐‚๐š๐ซ๐ž ๐’๐ž๐ซ๐ฏ๐ข๐œ๐ž & ๐Œ๐ž๐๐ข๐œ๐š๐ฅ & ๐‡๐ž๐š๐ฅ๐ญ๐ก. The last one is up to you. You may be offering senior living services, hospitality, nursing home etc.

5.๐Ÿ”นInput your description for your business

โ˜‘๏ธ255 word cap: ๐”๐ฌ๐ž ๐š๐ง ๐ž๐ฅ๐ž๐ฏ๐š๐ญ๐จ๐ซ ๐ฉ๐ข๐ญ๐œ๐ก, Who are you? What do you do? How do you do it?

โ˜‘๏ธWhy?: For Facebook, It helps Facebook learn more about your business and your services ๐ญ๐จ ๐›๐ž๐ญ๐ญ๐ž๐ซ ๐ฌ๐ก๐š๐ซ๐ž ๐ฒ๐จ๐ฎ๐ซ ๐ฉ๐š๐ ๐ž/๐œ๐จ๐ง๐ญ๐ž๐ง๐ญ ๐ญ๐จ ๐š๐ง ๐š๐ฎ๐๐ข๐ž๐ง๐œ๐ž that is more likely to interact with your business.

๐…๐จ๐ซ ๐ฒ๐จ๐ฎ๐ซ ๐œ๐š๐ซ๐ž๐ ๐ข๐ฏ๐ž๐ซ๐ฌ/๐œ๐ฅ๐ข๐ž๐ง๐ญ๐ฌ, it helps them ๐›๐ฎ๐ข๐ฅ๐ ๐š ๐›๐ž๐ญ๐ญ๐ž๐ซ ๐ฎ๐ง๐๐ž๐ซ๐ฌ๐ญ๐š๐ง๐๐ข๐ง๐  ๐จ๐Ÿ ๐ฐ๐ก๐จ ๐ฒ๐จ๐ฎ ๐š๐ซ๐ž ๐š๐ง๐ ๐ฐ๐ก๐š๐ญ ๐ฒ๐จ๐ฎ ๐๐จ.

6.๐Ÿ”ธInput profile photo

โ˜‘๏ธInput your logo that is to size and visible on both desktop and mobile.

7.๐Ÿ”นInput Cover Photo

โ˜‘๏ธUpload a Cover Photo that is to size and visible on both desktop and mobile.

8.๐Ÿ”ธLastly double check all information imputed is correct

9.๐Ÿ”นClick Save๐ŸŒŸ

๐“๐ก๐š๐ญ ๐ข๐ฌ ๐ก๐จ๐ฐ ๐ฒ๐จ๐ฎ ๐œ๐ซ๐ž๐š๐ญ๐ž ๐š ๐…๐š๐œ๐ž๐›๐จ๐จ๐ค ๐›๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐ฉ๐š๐ ๐ž ๐Ÿ๐จ๐ซ ๐ฒ๐จ๐ฎ๐ซ ๐ก๐จ๐ฆ๐ž ๐œ๐š๐ซ๐ž ๐š๐ ๐ž๐ง๐œ๐ฒ!

Thank you for watching!

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Samuel Sanchez
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